
Sponsors and Partnerships
Gold Sponsor


Valhalla Gyms
"We chose to open a gym that the average person could walk into and feel at home and welcome. Somewhere the experienced and newcomers would all feel at ease. Long term, we plan to take over the world!! "Don't train for any special events. Train for life. Life is your biggest challenge. Train to beat it; Fitness is more than looking good. It's about feeling good on both the inside and out. Be active. Be fit!""
Having been the first sponsor, Nick has been training the guys since the very start of the World's Toughest Row challenge.
Gold Sponsor


Viking Performance
"Helping the people of Worcestershire
live fitter & healthier lives, now and in their future.
Whether your goal is strength training, weight loss or to improve your
fitness, we can help you!"
Nick and Jo are our second fitness sponsors who ensure the team are flexible and mobile